SMS-enabled Loyalty Program

A discount merchant promotion plan over SMS: Guangdong WTC Link Limited, a subsidiary of China World Trade Corp, which is a discount merchant aggregator in China has partnership with a local IT enabler. The latter will assume the role of a technical partner to integrate the discount merchants aggregated by Guangdong WTC Link Limited into the SMS platform. The general public could dial a predefined mobile phone number to download into their mobile phone a shopping coupon via SMS. In such a way, the Company could obtain revenue split from mobile phone usage fee.

The whole plan enables the merchants tocan manage and segment their consumers on the website（www.360fw.com）or by SMS, hence improving the effectiveness of communication between the customers and the merchants by btaining direct feedback from customers.